The UA/ASU rivalry won't just be on the football field this week — it'll also be on the televised competition The Price Is Right.
On Wednesday, Nov. 27, University of Arizona students will compete against Arizona State University students as part of the game show's "College Rivals Special."
Students and alumni from some of the largest college rivalries in the country will fill the show's audience, says a press release from the show. Four contestants will be called up from two rivalries at a time.
"To keep the competition fierce, when contestants onstage lost their pricing game, the contestant from the rival school won $1,000," the show says.
See which school comes up on top on Nov. 27 on CBS. Check your local listings for the time.
Meanwhile, here's a look at every UA/ASU football game since 1975:
Photos: Every U of A vs. ASU football game since 1975
1975: ASU 24, UA 21 – "The Catch" by Arizona State University receiver John Jefferson during the 1975 ASU/UA football game. Courtesy ASU
1976: ASU 27, UA 10 – This ASU receiver missed the catch, but ASU won the game against UA on Nov. 27, 1976. Arizona Daily Star
1977: ASU 23, UA 7 – Arizona State’s Bob Pfister raises his arms over a downed University of Arizona quarterback Marc Lunsford after ASU forced a 2-point safety on Nov. 26, 1977 in Tempe, Ariz. ASU won, 23-7. P.K. Weis / Tucson Citizen
1978: ASU 18, UA 17 – Arizona State quarterback Mark Malone is sacked by an University of Arizona defender in Arizona Stadium on Nov. 25, 1978. H. Darr. Beiser / Tucson Citizen
1979: UA 27, ASU 24 – Arizona Wildcats players celebrate after edging Arizona State, 27-24, in Tempe on Nov. 24, 1979. H. Darr Beiser / Tucson Citizen
1980: ASU 44, UA 7 – UA fullback Courtney Griffin is wrapped up by the ASU defense on Nov. 29, 1980 in Tucson, when the north end zone was still wide open. P.K. Weis / Tucson Citizen
1981: ASU 24, UA 13 – The celebration was short-lived for the Wildcats, since the Sun Devils pulled off a victory on at wet, muddy day on Nov. 28, 1981. Peter Weinberger / Tucson Citizen
1982: UA 28, ASU 18 – University of Arizona quarterback Tom Tunnicliffe looks to pass during the 1982 ASU/UA football game. Tucson Citizen
1983: UA 17, ASU 15 – The Arizona offense stretches for yardage against ASU on Nov. 26, 1983 in Tempe. Glenn Capers / Tucson Citizen
1984: UA 16, ASU 10 – The goal posts came down at Arizona Stadium on Nov. 24, 1984, as Arizona edged ASU. David Schreiber / Tucson Citizen
1985: UA 16, ASU 13 – Max Zendejas of UA leaps into the air after booting the game-winning field goal against ASU on Nov. 23, 1985 in Tempe. Warren Faidley / Tucson Citizen
1986: UA 34, ASU 17 – UA's Chuck Cecil #6 races out of the ASU end zone enroute to a 106-yard interception for a touchdown in the fourth quarter on Nov. 22, 1986. Photo by Bruce McClelland / Arizona Daily Star
1987: ASU 24, UA 24 – An Arizona running back gets wrapped up by ASU defenders on Nov. 28, 1987. Warren Faidley / Tucson Citizen
1988: UA 28, ASU 18 – Fans toppled the goal posts after UA beat ASU in Tucson on Nov. 26, 1988. Rick Wiley / Tucson Citizen
1989: UA 28, ASU 10 – UA’s Reggie Johnson forces ASU quarterback Paul Justin to fumble, which set up a UA score on Nov. 25, 1989 in Tempe. Rick Wiley / Tucson Citizen
1990: UA 21, ASU 17 – ASU’s Adam Brass dips his head after UA scored on a bad snap on Nov. 24, 1990 in Tucson. Rick Wiley / Tucson Citizen
1991: ASU 37, UA 14 – ASU’s Michael Williams defiantly downs UA running back Ontiwaun Carter on Nov. 23, 1991. Rick Wiley / Tucson Citizen
1993: UA 34, ASU 20 – ASU quarterback Jake Plummer on the turf after he was downed by UA’s defense, including Tedy Bruschi, on Nov. 26, 1993 in Tempe. Rick Wiley / Tucson Citizen
1994: UA 28, ASU 27 – UA kicker Steve McLaughlin, right, and holder Ryan Hesson watch the ball go through the uprights during the Arizona State vs. Arizona football game on Nov. 25, 1994. Photo by Rick Wiley / Tucson Citizen
1995: UA 31, ASU 28 – ASU head coach Bruce Snyder greets UA head coach Dick Tomey after the game during the 1995 Arizona vs. Arizona State football game on Nov. 24, 1995. Photo by Bruce McClelland / Arizona Daily Star
1996: ASU 56, UA 14 – ASU's Jake Plummer got his revenge, powering the Sun Devils to victory on Nov. 23, 1996 and a trip to the Rose Bowl. Brian Winter / Arizona Daily Star
1997: UA 28, ASU 16 – UA Tight End Mike Lucky #88, catches a pass in front of ASU's Damien Richardson #39 on Nov. 28, 1997. Jeffry Scott / Arizona Daily Star
1998: UA 50, ASU 42 – ASU QB Ryan Kealy #8 is sacked by UA's Mike Robertson #55 on Nov. 27, 1998. UA went on to finish the season with a 11-1 record, the best the school has ever had. Benjie Sanders / Arizona Daily Star
1999: ASU 42, UA 27 – UA's Dennis Northcutt is trying to get away from ASU defender Adam Archuleta #40, who dragged down Northcutt for a loss on Nov. 27, 1999. Benjie Sanders / Arizona Daily Star
2000: ASU 30, UA 17 – UA football coach Dick Tomey walks off the field at Arizona Stadium after congratulating ASU coach Bruce Snyder on Nov. 24, 2000. Tomey resigned after the game.
2001: UA 34, ASU 21 – Arizona's Bobby Wade, a Phoenix native, scores the first touchdown of the game on Nov. 24, 2001. His 11 catches and 157 yards were career bests for the junior. David Sanders / Arizona Daily Star
2002: ASU 34, UA 20 – ASU tailback Mike Williams dives into the end zone for one of his three second-half touchdowns Nov. 29, 2002 against Arizona. Aaron J. Latham / Arizona Daily Star
2003: ASU 28, UA 7 – Arizona State's Chris McKenzie, left, holds on to Arizona wide receiver Ricky Williams after Williams caught a pass from Kris Heavner on Nov. 28, 2003, in Tempe. (AP Photo/Roy Dabner)
2004: UA 34, ASU 27 – Arizona's Steve Fleming (87) out runs Arizona State's Chad Green (21) for a second quarter touch down. Xavier Gallegos / Tucson Citizen
2005: ASU 23, UA 20 – Off and running: ASU's Terry Richardson sprints down the sidelines on the way to a 71-yard punt return for a touchdown against Arizona on Nov. 26, 2005, that tied the game at 20. David Sanders / Arizona Daily Star
2006: ASU 28, UA 7 – Arizona State wide receiver Chris McGaha (13) and Jamaal Lewis celebrate McGaha's touchdown at Arizona Stadium on Nov. 25, 2006. Greg Bryan / Arizona Daily Star
2007: ASU 20, UA 17 – ASU Receiver Michael Jones hauls in a TD pass in front of UA's Wilrey Fontenot in the fourth quarter in Tempe on Dec. 1, 2007. David Sanders / Arizona Daily Star
2008: UA 31, ASU 10 – Arizona's quarterback Willie Tuitama is carried off the field by the crowd after engineering a 31-10 win against ASU at in Tucson on Dec. 6, 2008. Kelly Presnell / Arizona Daily Star
2009: UA 20, ASU 17 – University of Arizona running back Keola Antolin breaks downfield for Arizona's first score against ASU on Nov. 28, 2009 in Tempe. Dean Knuth / Arizona Daily Star
2010: ASU 30, UA 29 2OT – With the scored tied 20-20, University of Arizona's Alex Zendejas has his game winning extra point blocked by ASU's James Brooks at Arizona Stadium on December 2, 2010. Arizona lost in double overtime 30-29. Dean Knuth / Arizona Daily Star
2011: UA 31, ASU 27 – After Mike Stoops was fired, interim coach Tim Kish and quarterback Nick Foles carried Arizona through the end of the season, culminating in a victory over ASU in Tempe on Nov. 19, 2011. David Sanders / Arizona Daily Star
2012: ASU 41, UA 34 – Arizona State's Marion Grice leaps over a teammate on Nov. 23, 2012, at Arizona Stadium.
2013: ASU 58, UA 21 – Arizona head coach Rich Rodriguez looks on none too pleased during the fourth quarter on Nov. 30, 2013 in Tempe.
2014: UA 42, ASU 35 – Arizona wide receiver Samajie Grant strides into the end zone on a 69-yard touchdown pass on Nov. 28, 2014
2015: ASU 52, UA 37 – Arizona State Sun Devil running back Demario Richard (4) runs into a swarm of Arizona Wildcats defenders during the fourth quarter of the Territorial Cup at Sun Devil Stadium on Nov. 21.
2016: UA 56, ASU 35 – Arizona Wildcats cornerback DaVonte' Neal (19) celebrates his interception during the first quarter of the Arizona State University Sun Devils vs. University of Arizona Wildcats in the Territorial Cup college football game on Nov. 25 at Arizona Stadium. The Wildcats redeemed a dismal season, beating the Sun Devils, 56-35.
2017: ASU 42, Arizona 30 — Arizona State Sun Devils players celebrate with the Territorial Cup after the University of Arizona Wildcats vs. Arizona State University Sun Devils in the Territorial Cup college football game on Nov. 25.
2018: ASU 41, Arizona 40 — Arizona State Sun Devils offensive lineman Steven Miller (71) rams the pitchfork into the Arizona Wildcats end zone after the Territorial Cup on Nov. 24 at Arizona Stadium in Tucson. Arizona State rallied in the fourth quarter for the win.
2019: ASU 24, UA 14 – Arizona Wildcats wide receiver Jamarye Joiner (10) jukes Arizona State defensive back Evan Fields (4) as he moves the ball up field for a touchdown during the Territorial Cup at Sun Devil Stadium in Tempe on Nov. 30.
Arizona’s bench watches the second quarter unfold in the Wildcats’ 70-7 loss against Arizona State at Arizona Stadium on Dec. 11, 2020. Head coach Kevin Sumlin was fired afterward.
2021: ASU 38, UA 15: Arizona Wildcats safety Jaxen Turner brings down Arizona State wide receiver Ricky Pearsall after a midair catch in the third quarter at Sun Devil Stadium. The loss ended a disappointing first season for new head coach Jedd Fisch at 1-11. But the slow rebuilding process was showing fruit, with better morale and a Homecoming win over Cal.
