Recent Survey on Valentine’s Spending Shows Pet Parents Intend to

Include Pets in Their Gift Giving

PHOENIX--(BUSINESS WIRE)--Pets make us laugh, bring us joy, and sometimes they make messes, but no

matter what pets do, we love them unconditionally. In the spirit of

love, PetSmart, the largest specialty pet retailer across North America,

encourages pet parents to treat their pets – furry and scaly – on

Valentine’s Day.

Last week, the National Retail Foundation released its 2017 Valentine’s

Day spending report citing nearly 20 percent of those surveyed plan to

give gifts to their pets to celebrate the Valentine’s holiday, beating

out those planning to give gifts to co-workers (10 percent), teachers

(18 percent) and nearly neck-and-neck with those planning to give gifts

to friends (20.2 percent).

“We love our pets and there is no better time to show that love than

Valentine’s Day,” said Eran Cohen, chief customer experience officer,

PetSmart. “Our new Valentine’s Day assortment has everything including

festive apparel, unique treats and toys, as well as the

exclusive-to-PetSmart ED Ellen DeGeneres collection with its signature

“Love”-themed items. As a trusted partner, we aim to provide pet parents

with everything they need to shower their pets with love on Valentine’s

Day and all year long.”

Brighten Up Their Wardrobe – Seasonal bandana collars, a top

seller at PetSmart, are an easy option for keeping your pooch seasonably

fashionable. The Top

Paw® Valentine's Bandana Dog Collar offers a respite from

the dreary winter months with bright pops of red and pink and the new,

exclusive-to-PetSmart ED Ellen DeGeneres collection also has a strong

“love” vibe, with items including the Love-Themed

Bandana Collar and Pocket

Love Dog Tee. "Be

Mine" Hair Bows and tees designed with love-inspired

tick-tack-toe designs all but guarantee great photographs to share on

social media. Don’t forget the Top

Paw® Glitter Heart Hoodie Dress, with a ruffle skirt for

the fashion-forward pup.

Deck Out Their Habitat (and Yours) – Ornaments are an easy way to

freshen up a fish tank while also adding a pop of festive seasonal décor

to your home. This year, PetSmart has nine new love-themed ornaments

featuring a mermaid,

smooching

dolphins, hearts

and a cupcake.

Also new this year are two heart-shaped Top Fin® Betta Tanks.

These desktop aquariums feature an LED light that illuminates your

underwater habitat, making it especially entertaining for kids and

anyone with a soft spot for love. Keep the love theme going in your home

with the exclusive ED Ellen DeGeneres Love

Bed, which is sure to bring stylish cozy comfort to pups for months

to come.

Surprise Them with a New Toy – Plush “conversation” hearts with

squeakers and messages like, “Free

(Wet) Kisses” and “Love

spelled with a paw print are sure to delight any pup. Festive toys like

the zebra

flattie and rope

tug toy encourage interactive playtime.

Treat Your Funny ValentineBocce's

Bakery Red Velvet Dog Treats offer a delicious way to commemorate

Valentine’s Day. These heart-shaped treats are made with just a handful

of ingredients like oat flour, beets and peanut butter. Additional

treats include grilled chicken and cheese flavored Love

Bites and peanut butter flavored Bits

of Love.

Relax with a Spa Day – PetSmart Grooming Salons offer a range of

indulgences ideal for pampering your pup like the Top Dog SPAW Coconut

package which includes coconut-infused shampoo, paw massage, Very Berry

face wash and a soothing treatment using coconut nose and paw

moisturizing balm.*

Keep ‘em Kissably Fresh – It may be the month of love, but it’s

also National Pet Dental Health Month! On the day when extra kisses are

in order, ensure your pet’s teeth are clean and kissably fresh with GREENIES®

Dental Chews for dogs and GREENIES®

Dental Cat Treats.

Is this your puppy’s first Valentine’s Day? Join us Feb. 11 in stores

from 12-3 pm (local time) at PetSmart’s “Puppy Love” event! In addition

to providing pet parents with tips on how to keep your puppy healthy and

strong, this family-friendly event will also offer free samples, coupons

and a personalized paw print keepsake.**

*Services are subject to availability. Pet age, health, and vaccination

requirements apply. See store for details.

**All giveaways

available while supplies last. For more information, visit petsmart.com.

About PetSmart®

PetSmart, Inc. is the

largest specialty pet retailer of services and solutions for the

lifetime needs of pets. At PetSmart, we love pets, and we believe pets

make us better people. Every day with every connection, PetSmart’s

passionate associates help bring pet parents closer to their pets so

they can live more fulfilled lives. This vision impacts everything we do

for our customers, the way we support our associates and how we give

back to our communities. We employ approximately 55,000 associates,

operate approximately 1,500 pet stores in the United States, Canada and

Puerto Rico and 204 in-store PetSmart® PetsHotel®

dog and cat boarding facilities. PetSmart provides a broad range of

competitively priced pet food and pet products and offers dog training,

pet grooming, pet boarding, PetSmart Doggie Day Camp day care services

and pet adoption services in-store. Our portfolio of digital resources

for pet parents – including PetSmart.com, PetFoodDirect.com, Pet360.com

and petMD.com – offers the most comprehensive online pet supplies and

pet care information in the U.S. Through our in-store pet adoption

partnership with independent nonprofit organizations, PetSmart Charities®

and PetSmart Charities™ of Canada, PetSmart helps to save the lives of

more than 500,000 homeless pets each year.

Follow PetSmart on Twitter: @PetSmart

Find

PetSmart on Facebook: www.facebook.com/PetSmart

See

PetSmart on YouTube: www.YouTube.com/PetSmart

Contacts

Golin for PetSmart, Inc.

Danielle Bickelmann, 469-680-2503

dbickelmann@golin.com

or

PetSmart

Media Line

623-587-2177


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